Old and unimproved. BRU'd just like we used to in 1901. Made from girders, it's brilliantly sweet and caffeine free. But it's still that taste you can't describe. Because there's nothing like it. Not back then. Not now. Not ever. For that phenomenal traditional taste, IRN-BRU 1901 soft drinks are best served chilled or over ice. BRU’d in Scotland